I Stop Traffic Awareness Campaign
The goal of the 2013 I Stop Traffic awareness campaign is to utilize multi-media effectively to create a cohesive movement that leverages support from Hollywood, Government, Educators, Corporations, Civilians, Law Enforcement and NGOs to spotlight social injustices.
1. Spread awareness and educate vulnerable populations by creating a feature-length film, Close to Home, on the issue sex trafficking domestically.
2. Create a website that will be a source of information; highlight success stories; provide support to groups on a national basis, post updated news stories, call-to-action campaigns, and distribute public-submitted multi-media.
3. Partner with and support local organizations/NGOs that are directly involved in anti-trafficking work.
4. Fundraise for shelters that support rehabilitation of victims
5. Create youth-oriented, preventative curriculums around trafficking issues, peer-to-peer mentoring.
6. Generate press to garner national attention for the issue.
7. Lobby for tougher sentences and fines for traffickers and the Johns.
8. Align national celebrity and recognizable figures with the cause for widespread awareness.
Past Successes of the I Stop Traffic awareness Campaign Include:
1. Created two award-winning films—Svetlana’s Journey and Cargo: Innocence Lost—on the issue of sex trafficking educating millions on the issue of trafficking.
2. Raised tens of thousands of dollars for orphanages in Eastern Europe and the U.S.
3. Created three-disc human trafficking educational DVD series used by law enforcement, non-profit organizations, and universities around the world.
4. Created five public service announcements with Ashley Judd for distribution virally.
5. Hosted and/or sponsored more than 40 screenings, Q&A panel discussions, and conferences globally.
6. Transported medical supplies to victims of the earthquake in Haiti and to sex trafficking victims in Thailand.
7. Covered by such national media outlets such as: CNN, World News w/Charles Gibson, The Tyra Banks Show and ABC News.
8. Created the Agent of Change awards. Past honorees include representatives from Immigration and Customs Enforcement, ABC News and Rahab’s Hideaway, a rehabilitation shelter for trafficking victims.